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Change in Consumer Behavior Inspires Online Business Owners to Display the New EthicalSite™ Validation Seal

Cyber Business Technology CEO Bob McLean knew about customers' growing wariness of online business, but rather than get caught in the downward spiral, he decided to take action. In the face of consumer doubt and a declining economy, Mr. McLean developed a revolutionary Website Validation Seal in an effort to distinguish ethical online businesses from their deceitful counterparts.

Cyber Business Technology's new EthicalSite™ Validation Seal is a risk-free, low-cost online business solution to boost revenues with little effort and virtually no upkeep. By capitalizing on this easy-to-use tool, business owners can finally gain consumer trust by demonstrating their website is honest, truthful and reliable.

"It's very frustrating to hear people say, 'My traffic is great, my website is topnotch, why isn't it making the money it should?' I'm sorry, but people who say that are ignorant of the fact that without sufficient confidence, consumers simply won't buy from you. They will continue to lose out on tens of thousands of dollars each year until they grasp this plain truth."
— Leon Jeffries, owner LipoRidPM.com

A new shift has taken place in the online biz marketplace where consumers are becoming less concerned about the security of websites and more worried about the ethics and integrity of owners and their eBusinesses. Instead of companies telling shoppers what they should and should not believe, consumers are now dictating to the business marketing professions what they care about when shopping online. This change in consumer behavior has created a strong demand for a way for ethical business owners to set themselves apart from the scam artists and charlatans that are commonplace online. Cyber Business Technology's EthicalSite™ Validation Seal is the first tool of its kind created in response to this worldwide movement towards honesty and ethics.

So what exactly is the EthicalSite™ Validation Seal?

The EthicalSite™ Validation Seal is a small "stamp of approval" given out by EthicalOnlineBiz.com that lets potential customers know that members' websites have been verified to be ethical, safe and trustworthy by an unbiased third-party site. When website visitors know that what they are reading online is true, customer confidence grows while online sales increase beyond expectations.

The EthicalSite™ Validation Seal Offers SEO Benefits as Well

Not only does this small seal indicate ethics and honesty, it can actually boost search engine rankings. Every site the Validation Seal is on receives its own Customer Confidence Sales Catalyst Page that potential customers will see when they click the image of the Validation Seal on a member's website. This Customer Confidence Page will display a company profile and website information along with customized meta tags — this means that it is highly likely that the Customer Confidence Page will appear in search results when potential customers look for information about an EthicalSite™ member's company.

Immediate Approval and Access

After registering for their free 30-day trial and agreeing to the EthicalSite™ Code of Ethics, online business owners will gain instant access to their own EthicalSite™ control panel and will immediately be able to display the Validation Seal on their website(s). And in a smart marketing effort, EthicalOnlineBiz.com has implemented a high-payout partnership arrangement that gives new members their seal for free when they refer just 2 people.

The EthicalSite™ Validation Seal is available for immediate download at: http://www.ethicalonlinebiz.com

Small businesses can also get access to case studies and free marketing tips at: http://www.ethicalonlinebiz.com/online-business-effort

Editor's Notes: Cyber Business Technology, LLC provides ethically-inspired online biz solutions for website owners and the online business community in general.

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